Wednesday, July 12, 2017

It was 10 Years Ago that WCBS-FM Returned, but since then it has changed



It was 10 years ago today  that WCBS-FM returned after two years of airing the dreaded Jack format.  It was rebranded as a "Greatest Hits"  instead of an oldies station.  Back in the "good old days" the station played music from the 1950s to the 1970s.  In July 2007 the pre Beatles music was eliminated and more 80s hits were played.

Since that time the music has transitioned away from the 60s and early 70s to play more 80s and even 90s music.  Demographics must come into play as the station is trying to attract listeners from age 25-54 who are desired by advertisers.  They don't want old farts like me.  Thus, I listen to the station much less than I used to.  When I want to listen to oldies I must go to SiriusXM or internet stations such as Pop Gold Radio and Rewound Radio.

1 comment:

Claude said...

It's not just that the music changed, although it certainly did. The jocks themselves seemed like they were operating under odd constraints. Bob Shannon stopped doing those little features (e.g. Hands Across the Water, Songs With the Same Name But Are Different) that made his show extra fun, and so on.

The current crop of jocks is a bunch of guys with paintbrushes. The pre-Jack crew? Those were artists, boy.

 
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